User Experience Design (UX)
UX includes all interactions with a company, including its services. This is why Luminary’s UX practice encompasses Service Design and CX. (For a guide to these terms, check out this article by our UX Director, Josh Smith: Demystifying industry terminology.)
UX is fundamentally a Human-Centred Design practice, bringing to life solutions that meet human needs. Our process, therefore, dedicates time spent with the people we are designing for so that we may explore their needs, emotions and behaviours – rational or otherwise. The insights we gather ensure that the products and services we bring to life are innovative and create measurable change.
We have designed our process to enable our clients to make informed, evidence-based decisions before committing to final design execution and build. Iteration and user testing ensure our products are finely tuned, down to the smallest of details and interactions. This early and often feedback on low-cost rapid prototypes creates velocity in our process, reducing tunnel vision and sunk cost on bad ideas.
Once built, products remain living and breathing and we treat them as such. Through continuous support and collaboration with our data and technical teams, we grow and optimise them to meet your business objectives.
If you’re hoping to understand your customers, find answers to nagging questions or take your product to the next level, our UX design agency can support you. To find out more about our team get in touch or meet our UX Director.
How we create the best experiences
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.
Desktop research and data review
A lot can be done with what has already been learnt. SEO, data analytics, market reports and prior research all inform our work. At the start of every project, we’ll take on your existing data and work with our cross-functional team to uncover every piece of evidence we can. Learn more about our digital strategy services.